The refresh starts now

Start the season with a refreshed take on beauty Shop Now

Virtue = Sephora

Virtue Labs Damage Reverse™ Serum

With Alpha Keratin 60ku® a 100% bio-identical protein clincially proven to repair daily damage

Shop Now

Reviews

4.4

281 Reviews

5

4

3

2

1

205

30

23

8

15

Recent Reviews

Brandy H.

3

8/5/2025

Curl Conditioner

I have naturally curly hair but this doesn’t seem to help with preventing fizziness like I had hoped.

Originally posted on VIRTUE

Melanie M.

5

7/14/2025

Nourishing

Love Love Love this product line. My hair looks amazing. My curls are moisturized and bouncy. The scent is a fresh scent.

Originally posted on VIRTUE

Home

Shop

Stores

Account