love

Love how this helps my colour last longer, I use it along with the condition, my hair has a lovely shine and softness.

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Loved this, left my hair blonde, soft, and shiny!

[This review was collected as part of a promotion.] [I received this product in exchange for my honest review] ​I really like the Kérastase Blonde Absolu Hydrating Illuminating Shampoo overall! First off, the packaging is beautiful, and it is very easy to use and easily dispensed. The formula lathers really well, leaves my hair feeling completely clean, and unlike some other blonding products, it wasn't drying to my hair at all. It did an amazing job removing a lot of the brassiness, leaving the color looking refreshed—I've attached some before and after pictures so you can see the difference for yourself! After using it, my hair felt significantly softer, shinier, and looked much more luminous, while completely getting rid of my frizz. ​The only thing to keep in mind is the fragrance. It has a very strong floral scent. I enjoy it, but if you are sensitive to strong perfumes, that is definitely something to note. Overall, it's a fantastic, high-performing shampoo that delivers on its promises, and I would absolutely recommend it to anyone I know personally who is in the market for a great blonding shampoo!

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