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Double Wear Stay In Place Makeup
Estée Lauder unveils the next generation of its iconic foundation – the NEW Double Wear Stay-in-Place Makeup.Today, Double Wear Stay-in-Place has been reimagined. As consumer needs have evolved and as science has advanced, Estée Lauder continues to redefine what a high-performance foundation can be. The New Double Wear is everything you love about the original, now with even better makeup and skincare benefits so it is truly made for more.
The new flawless. The new full-of-life matte. This buildable, breathable long-wear foundation is made for more, with even more to love. 36-hour color-true wear. Balances skin with oil control and hydration. Even more tailored shades-one made for you.
The new Double Wear Stay-in Place is a more dimensional matte formula with medium to full coverage that moves and breathes with skin. It delivers a weightless, skin-like feel that unifies uneven skintone and covers imperfections, while reducing the look of pores. More fluid, more spreadable, and more layerable to build the perfect level of coverage.
Double Wear Stay-in-Place is now even more long-lasting with 36-hour color-true long-wear. It’s powered by NEW Polymer Mesh Matrix Technology, a breathable polymer system that acts like an invisible net, allowing the formula to move and breathe with skin. The result is ultra-comfortable, transfer-proof and water-proof color coverage that’s also sweat, heat and humidity-resistant.
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Double Wear Stay In Place Makeup
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Double Wear
Foundation that delivers flawless coverage and long-lasting wear, giving you confidence all day
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Reviews
Recent Reviews
Emilyy22
Verified Buyer
1
6/20/2026
Terrible new formula
I’ve purchased this foundation for years, this new formula is awful. No longer matte and long wearing, especially for us who lean on the oily side. It was tacky on my face all day and the colour is off. Had to return.
Originally posted on sephora.com
crunchyj
Verified Buyer
1
6/18/2026
Nope to the new formulation
I’ve been a loyal Estée Lauder double wear foundation for the past 11 years. It had never failed me through humidity, heat, special occasions etc. The new reformation is just terrible. I understand that the US/EU change the regulations to protect its us. So with that, certain ingredient was removed that triggered the changing formulation. Totally fine by me! However, this new reformation is definitely a nope! It does not perform the same. The coverage is not the same. The old formula was a full coverage with light non-sticky feel. This new formula is medium coverage and I had to reapplied at least three times to get close to anything. It does not dry down the same. The colour shade is not even the same. It is sticky and tacky to the touch. It does not set. It wears off. All the influencers online who were paid to promote this new reformulation - honestly don’t listen to them. When you actually try the new formation, you will definitely figure it out very quickly. That is definitely not the same and not better at all. Disney reformulation was for some reason, market it to the current generation, who, for some reason once skincare in their makeup. The loyal fan base of double wear are actually people who want something that is tried and true and does not fail. We actually don’t want make up in our skin care. The left bottle is the new reformation and the right is the old formulation. The colour is not even the same. I unfortunately have to look for alternatives brand :(
Originally posted on sephora.com