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Virtue
KWD 13.750
Virtue
3.6
Curl-Defining Gel
Shapes | Holds | HydratesA silicone-free gel that hydrates, holds, and keeps curls defined all day and into the next.
Virtue® Curl-Defining Gel is a memory-building curl perfector with the strength of a traditional gel definer but none of the slick, crunchy side effects. Sheer and smooth, it glides through hair to build, shape, de-frizz, and hold the curls you have—and the ones you never knew existed. Loaded with Alpha Keratin 60ku®, as well as heat, color, and pollution protectors, Curl-Defining Gel blocks out humidity and environmental aggravators to keep curls healthy today, tomorrow, and beyond. Virtue® Curl is the only premium curl line free of the Big Six chemicals—parabens, phthalates, silicones, sulfates, formaldehyde donors, and synthetic colorants.
IDEAL FOR
• Types 2–4 curl hair.
• Safe for color-treated and chemically treated hair.
KWD 13.750
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Curl-Defining Gel
KWD 13.750
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Virtue Labs Damage Reverse™ Serum
With Alpha Keratin 60ku® a 100% bio-identical protein clincially proven to repair daily damage
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Reviews
Recent Reviews
lissa n.
5
5/24/2026
Gel product works!
I use the gel with another frizz product ( I used the virtue frizz product but hair does not hold the curls as well), and together my curls are amazing. I love that the gel does not make my hair hard or crunchy like other gel products, this is my to go product!
Originally posted on VIRTUE
Jennifer G.
4
9/12/2024
A little crunchy
It's a little crunchy once it dries, but it holds the curl nicely.
Originally posted on VIRTUE